After three months of development, the university officially launched an interactive map of campus last May.
During a review of the university website nearly two years ago, an opportunity for improvement within the map became very apparent, according to Misty Cowherd, university communications project manager.
Cowherd said the earlier map depended too much on Google Maps, satellite photography and drive-by photos that did not adequately represent the Ole Miss campus. Current technology allows customized capabilities with enhanced graphics that can help visitors find their way across campus. Construction areas are updated on the map, as well as other special event information like the current Commencement schedule.
With the help of Concept 3D and CampusBird – software studio and media services companies – the interactive map platform partnered with the university to create the interactive map which offers more advanced map capabilities.
“Having access to a detailed, interactive map with high-resolution photos or a 360-degree panoramic view and virtual campus tour is very valuable to first-time visitors – or even for students during their first weeks on campus,” Cowherd said. “The map and its associated photos and videos help prospective students remember what a special place Ole Miss is.”
New students are expected to benefit from the map as well – especially during their orientation sessions.
“I can definitely see us referring to the interactive map with our incoming students,” said Meredith Parker, sophomore journalism major and orientation leader. “Especially when explaining the best way to find your classes on the first day. I know that I am more likely to pull out my phone and look at the interactive map than pulling the printed map out of my backpack to reference to students.”
Robby Seitz, the university webmaster, said bicycle racks, fire hydrants, food locations and automated door locations for wheelchair access are available on the map, which is much more detail than could be included on a printed map.
“I think maps help us get a sense of ‘being there’ even before we arrive,” Seitz said. “Google Street View, which is also available on our map, lets you explore the streets and sidewalks without taking a step. That kind of experience goes a long way to making you feel like you know a place when you get there.”
